China Center for International Economic Exchange (CCIEE) and Business Europe co-hosted the Second China-EU CEO and Former Senior Officials’ Dialogue in Brussels on November 29-30. Zeng Peiyan - president of CCIEE and Pierre Gattaz - president of BusinessEurope, as well as more than 30 representatives of business leaders, former senior government officials, experts, and scholars from China and the EU attended in the dialogue. XCMG, as a representative of Chinese enterprises, was invited to attend this meeting.
At the meeting, Yang Dongsheng, general manager and deputy secretary of CPC, represented XCMG to have in-depth exchanges with representatives of European industry and commerce, multinational corporations, and other participants, emphatically shared XCMG’s investment and strategic cooperation practices in Europe with the participants, and made a speech on "Sharing Opportunities, Win-win Cooperation, Building an EU-China Community of Destiny”.
Yang Dongsheng, general manager and deputy secretary of CPC, made a speech in the speech.
Deepening friendship and cooperation
It is understood that XCMG is one of Chinese enterprises with the most invested projects in Europe. Since reform and opening up, XCMG has introduced many products and technologies from Europe through technology and trade cooperation, such as Liebherr all-terrain cranes, DYNAPAC rollers, Wittgen milling machines, and Vgele pavers, which not only promotes the development of Chinese construction machinery, but also opens a door for European enterprises to enter the Chinese market.
XCMG and Rothe Erde under ThyssenKrupp set up a joint venture factory in China. Since the factory is founded, its number of employees has tripled, sales revenue has increased by nearly ten times, and market leading position has been continuously consolidated. This factory has grown into a leading brand in Chinese slewing bearing market.
Importing technologies and building joint-venture plants are the product and model by long-term friendship and win-win cooperation between Chinese and European enterprises. In recent years, XCMG has established friendly and cooperative relations with many famous companies, such as Bosch Rexroth, ZF Friedrichshafen AG, and research institutes, such as RWTH Aachen.
In 2018, XCMG purchased parts valuing 290 million euros from EU countries and enterprises. From 2011 to now, XCMG’s purchase amount in EU has reached 1.56 billion euros, which promoted the development of related industries and employment in Europe.
XCMG R&D center in Europe
Creating a Model of China-EU Cooperation?
In 2012, XCMG cooperated with SCHWING, invested funds in and provided financing sources for the company, and helped it regain vitality through recruitment of outstanding talents, development of new products, strengthening management and control of overseas subsidiaries, and other management measures. SCHWING has made profits for two consecutive years, and continuously maintained and promoted its new strength and advantages as the first brand of concrete machinery in Europe and America. In addition, XCMG purchases FT Group, a Germany hydraulic technology company, and AMCA, a Netherlands valve technology company.
XCMG purchased SCHWING.
XCMG purchased AMAC, Netherlands.
XCMG purchased FT, Germany.
Yang Dongsheng, general manager and deputy secretary of CPC of XCMG, visited FT, Germany.
In Poland, XCMG’s polish assembly plant, which was completed in December 2008, takes advantage of its strategic position in Central and Eastern Europe, localizes its products according to special requirements and usage habits of European users, and provides more high-quality products suitable for local market requirements for European users.
In addition, XCMG R&D center and procurement center in Europe stepped onto the normal track of operation and achieved global collaborative R&D and global procurement integration. At present, XCMG has seven enterprises in Europe, with an annual total business scale of more than 800 million euros and nearly 2000 employees, of which more than 98% are local employees. Due to good economic and social benefits of investment cooperation, XCMG has become one of the most famous Chinese enterprises in Germany. In June 2013, XCMG won the "Best Investment Award" awarded by North Rhine-Westphalia, Germany. Chancellor Merkel fully affirmed and highly appraised XCMG’s investment in Germany.
Communication makes progress and seclusion brings falling behind. The EU’s Connectivity strategy and China’s the Belt and Road Initiative are favorable of people's wellbeing of both sides and countries along the road and help to build an environment with lower trade barriers, and information, goods and personnel exchanging freely. Countries and regions along the Belt and Road are the core markets of XCMG. At present, in these countries and regions, XCMG has invested more than 3 billion RMB. XCMG’s sales volume in countries and regions along the Belt and Road accounts for 73% of the total sales. XCMG has become the most prestigious "Chinese business card" in the global construction machinery industry.
The open and inclusive EU’s Connectivity strategy and China’s the Belt and Road Initiative provide a broad market opportunity for equipment manufacturing enterprises. Chinese and European enterprises should jointly develop regional interconnected markets, actively participate in projects to be constructed and play a more valuable role, and build a community of shared interests.
It is reported that this meeting will further promote XCMG to cooperate with more European enterprises in construction machinery, heavy trucks, environmental protection, intelligent manufacturing, and other fields, and further help XCMG internationalization process and XCMG industry to climb the “Everest”.