On July 29, nearly 40 world-class concrete manufacturers and management personnel of construction companies from over 10 countries along the “One Belt and One Road” gathered at Xuzhou Construction Machinery Group Co., Ltd. (“XCMG”) to witness the global release of XCMG’s new generation of concrete machine products- S9 platform products. At the activity site, one three-axle 52m pump truck which is the longest in the world and one four-axle 58m pump truck with arc-shaped legs led 17 concrete machines comprised of pump truck, vehicle-mounted pump, trailer pump, automatic loading mixer truck SLM4, concrete spreader, machine-made sand equipment and wet spraying equipment to line up. Red pump booms complement each other with blue sky and white cloud. It was the first time that XCMG had displayed complete sets of concrete equipment to global clients. The following delivery ceremony for S9 complete sets of products pushed the release conference to a climax.
XCMG is the earliest enterprise which owns complete sets of concrete machine products in China, and has been committed to creating concrete equipment with higher quality and stronger performance for clients. Through profound accumulation for 30 years, XCMG is still an enterprise with the longest product line and the most complete product series in the industry and has been providing global clients with high-efficient, diversified and one-stop solutions.
Realize leading “intelligent” manufacturing level through Sino-German cooperation and breakthrough and innovation
In 2012, XCMG cooperated with Schwing, a giant in German concrete machinery industry, which realized deep integration between continuous R&D results of concrete pump trucks of XCMG for years and global leading pump truck technologies of Schwing. In 2013, an integrated solution on a new generation of K platform was launched, and industry-university-research cooperation with many domestic colleges and universities was conducted to develop energy-saving, environment-friendly and high-end concrete machine products which reached the industry’s leading level in such aspects as pumping technology, hydraulic system, intelligent control, structure optimization and research and application of new materials and showed the features of “energy saving, intelligence, reliability, high efficiency and safety”.
Premier Li Keqiang first put forward the ambitious plan “Made in China 2025” in the Government Work Report given during the two sessions of NPC and CPPCC in 2015. It is clearly pointed out in the “Made in China 2025” that the strategic goal of a powerful manufacturing country shall be accomplished through “three steps” by adhering to the basic policy of “innovation-driven, quality first, green development, structure optimization and talent-oriented” and the basic principle of “market-oriented, government-led, staying firmly rooted in the present while looking ahead to the future, overall promotion, key breakthrough, independent development, and open cooperation”. To closely follow the instructions of the central government, XCMG integrated, digested and absorbed Chinese and German technologies, realized breakthrough and innovation around “Industry 4.0” on the basis of existing products and technologies, and led the industry to reach a new height of “intelligent” technology.
Create maximum value for clients with complete solutions
At Bauma China 2014 in Shanghai, XCMG introduced S9 platform products to domestic clients for the first time which won the unanimous recognition and high praise from clients. Through two years of technology integration and continuous innovation, S9 platform products have totally realized complete sets and have realized breakthrough in such aspects as pumping efficiency, site transfer efficiency and four-dimensional mixing: no grout leakage in 3,000h, no change per 70,000 tank-times, pumping efficiency reaching 90%; the intelligent boom X-link weakens skills of pump workers and realizes fast, accurate and steady stretching with one key; all-round, real-time and visual data transfer is realized, intelligent and high-efficient dispatching is realized, and monitoring via mobile phone, tablet or computer anytime anywhere is realized, which greatly enhance construction efficiency and intelligent level.
XCMG has been committed to creating value for clients with the aim to solve clients’ problems, enhance their working efficiency and lower their working cost by providing reliable equipment and complete solutions. So XCMG has been creating a perfect concrete equipment product line, strengthening communication and integration with construction enterprises about construction techniques and methods through diversified product series and rich product configurations, and continuously optimizing complete solutions on such engineering projects as mine, petroleum, natural gas and infrastructure construction with market as driving force and with demand as orientation.
From a broader perspective, the concept “paying attention to both sales and full life-cycle services” has made XCMG realize “complete sets” of product sales: XCMG does not just sell complete vehicles but sells “a package” including complete vehicles, services, training, remanufacturing, leasing and construction techniques and methods, and provides overseas financial leasing, operating leasing and second-hand vehicle export businesses to meet clients’ diversified demands.
Lead Chinese enterprises to reach international level through global layout with a long-term vision
“Providing services worldwide and creating a better life” has been the pursuit of XCMG. So far, XCMG has established 34 spare parts service centers worldwide and over 40 overseas offices and branches, and owns over 300 dealers in over 170 countries and regions. Global marketing and service networks have a solid basis and continuously develop towards deepened, professional and localized level. XCMG has established overseas R&D centers in such countries as Germany, USA, Brazil and India and production bases in such countries as Germany, Austria, Poland, the Netherlands, USA, Brazil, India and Uzbekistan. XCMG has preliminary realized international R&D and production layout.
It is because of global development mode that an increasing number of clients have known and recognized XCMG and praised its products. Market share and quantity of XCMG’s concrete products are the highest in the Philippines. XCMG “started from scratch” and made great efforts to develop the market in Vietnam, and has successfully exported over 100 concrete mixer trucks to Vietnam since last year and becomes an “up-rising star” in Vietnamese construction machinery industry. While the industry was weak, trailer pump and vehicle-mounted pump exports of XCMG achieved steady growth in the first half of this year and grew by 79% year-on-year.
Cross-border e-commence platforms have realized rapid rise with the rapid development of Internet. XCMG attaches much importance to combination of information technology and traditional trade and walks ahead in network internationalization. XCMG has established the industry’s first e-commence platform overseas by cooperating with Alibaba International Station and has kept improving profound application of cross-border e-commence to realize “one-stop” online sales of complete vehicles and parts. XCMG has established overseas collaborative management platform for spare parts which realizes interconnection and resource sharing of plants, import & export companies, overseas spare parts centers and spare parts warehouses; XCMG has promoted network-based and modern comprehensive service system and high-efficient and multi-channel sales of spare parts through global “400” and overseas regional service lines. XCMG has strengthened R&D of pre-sales service function and created solutions based on client demand to form differentiation advantage of personalized customization.
This release of S9 platform products is just a miniature of rapid development of XCMG in recent years. Clients have reasons to believe that XCMG will definitely bring them a higher value as an enterprise focusing on innovation, “intelligent” manufacturing and international development and that XCMG is their correct choice.
